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American Marketing Association

facebook · Jan 2 2024

Some experts say modern circumstances may have rewired people's perception of time and the function nostalgia serves in their lives. As brands rush to serve our newly hyper-nostalgic minds, nostalgia marketing may be entering a new phase: "nowstalgia".

American Marketing Association

facebook · Jan 1 2024

Have you seen The GenAI Prism? According to Brian Solis, BrianSolis it is the single most comprehensive representation of the generative AI universe.

American Marketing Association

facebook · Dec 30 2023

A few quick CTA tips from HubSpot to get people clicking 🖱

American Marketing Association

facebook · Dec 29 2023

Explore the AMA Marketing Skills Framework below to see why you can trust the AMA to give you meaningful professional development 💪

American Marketing Association

facebook · Dec 28 2023

We each approach strategy differently. What kind of thinker are you?

American Marketing Association

facebook · Dec 22 2023

Stories that foster community building inspire audiences to continue to come back to your business and develop connections with you and your followers who may face similar hurdles or objectives.

American Marketing Association

x · Dec 18 2023

The ultimate guide for gaining a competitive edge in the modern era, "Winning Through Platforms", is now available! 📚

American Marketing Association

facebook · Dec 12 2023

The top types of AI-generated content in marketing for 2023, according to data from HubSpot's own State of AI survey. The following are statistics drawn from 1350+ U.S. marketers — specifically those already leveraging artificial intelligence in their roles.

American Marketing Association

facebook · Dec 8 2023

94% of small business owners plan to boost their marketing budgets in the next calendar year.

American Marketing Association

x · Dec 8 2023

AMA Member Monthly Digest Highlights: December 2023